If you’re looking for a new reality series to check out, On Brand with Jimmy Fallon is the one for you. The series follows a number of marketing hopefuls not just vying for a cash prize, but also a future in marketing.
Since the beginning of the series, we’ve had episodes on Tuesdays and Fridays, but that is all about to change. After all, NBC’s regular Tuesday lineup is here, and it’s got nothing to do with scripted or unscripted TV.
On Brand with Jimmy Fallon isn’t on tonight, Tuesday, Oct. 21
In some disappointing news, On Brand with Jimmy Fallon won’t air tonight. Despite getting a great slot straight after The Voice, the entire Tuesday night lineup is changing.
NBC will air the NBA games, and that all starts on Tuesday, Oct. 21. First up is Houston Rockets at Oklahoma City Thunder, and then the second game of the night is Golden State Warriors at Los Angeles Lakers.
From this point, Tuesdays are going to be all about basketball. This is why there was such a change to the scripted and unscripted lineup in the 2025–2026 TV season, as NBC uses sports as a way to boost the ratings and the money coming in.
When will On Brand with Jimmy Fallon air next?
So, what’s going on with the series? Well, rather than getting two episodes a week, we’ll now only get one episode per week. They will air on Fridays at 8/7c on NBC, which was the time slot for the second episode each week anyway. No, Friday nights are not changing.
The new episode will see the On Brand team put together pitches for KitchenAid. Each promotional campaign has been different, and they seem to get bigger as the season goes on. Well, the KitchenAid campaign is a web series one.
Individually, the creatives will need to pitch ideas that will promote the innovative products alongside the A-list talent that KitchenAid will bring in. Remember when B.T. shared that he had a great Southwest idea that involved a celebrity, and he wasn’t allowed to use said celebrity? Well, I’m sure he wishes to be a part of this one!
After the individual pitches, they’ll be back in teams, working on getting the team effort as the one picked for the campaign. This is what makes the series so unique, as the competitors become team players at the same time.
On Brand with Jimmy Fallon will now only air on Fridays at 8/7c on NBC.