Can ChatGPT Really Replace Professional Writers? The Pros and Cons Explained
By Ed Malaker
Anytime you read anything about ChatGPT, one of the first things they always say is that it’s a great tool for helping to write articles, emails, and more. But can it really replace a professional writer, and is it possible you’re already reading articles published by artificial intelligence? The short answer is yes and no, depending on what kind of article you’re writing. Keep reading while we explain.
Benefits of Using ChatGPT for Writing
Speed
If you write a lot of articles, you know they can take a lot of time, even if you’re a fast typer because a lot of research is involved. AI can do the research and write the article in just a few seconds, no matter how much research is needed.
Ideas
If you need something to write about, ChatGPT is a great place to turn, providing you with fresh ideas and perspectives you might not have thought of.
Reduced Labor
Writing articles in seconds instead of hours can dramatically reduce costs. It can also help reduce the need for editors and trainers, reducing costs further.
Available 24/7
Unlike humans that need to sleep and live, ChatGPT is always available.
Versatile
Unlike human writers, who tend to be better at writing about some topics than others, artificial intelligence can write about anything with a consistent style and tone, which is important for branding.
Challenges of Using ChatGPT
Accuracy
Unfortunately, ChatGPT gets all of its knowledge from the Internet, and much of it is wrong. Therefore, it’s not uncommon for ChatGPT to produce incorrect information that you wouldn’t want in your publications.
Non-Unique Content
Since ChatGPT generates text based on patterns in the data that trained it, there’s a risk of producing non-unique content that might resemble existing texts. It also tends to create data in a style that’s easy to recognize after you’ve read enough of it, making it possible for a reader to identify that you used artificial intelligence.
Human Touch
While artificial intelligence can write in a style similar to humans, readers often notice it’s missing something best described as the human touch or the writer’s personal touch. These hard-to-explain elements can be what engages the reader and makes them want more.
Easy to Spot
As mentioned, while AI is getting better every day, it is relatively easy to spot articles written by AI if you read enough of them. If you are a hired writer, they will expect you to write the articles yourself without the help of AI, and many AI detectors will give you away even when it isn’t recognizable. Therefore, it is highly unlikely that any of the articles from a reputable source are AI-generated.
Best Practices for Using ChatGPT
- Use ChatGPT to generate initial drafts or outlines, then fill them in with real writing.
- If your artificial intelligence wrote most of your content, let the audience know.
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