Getting more traffic can seem like an unbeatable puzzle, especially for beginners, but having the right tools can make a big difference. Fortunately, there is a wide range of tech products that can help. Let’s take a look at some of the best ones.
SEO and analytics tools
Google Analytics
Google Analytics is the go-to for websites looking to get more visitors. Track website traffic, understand audience behavior, and optimize content based on performance. The best part is that you can use it for free, and the keyword research tool is as good as any, if not better, for finding important keywords.
Ahrefs
Ahrefs is a great tool for researching keywords. It is simple to use and provides plenty of information for free. You can also upgrade your plan to get a lot more results that you can use in your content to help attract interested visitors.
Social media management tools and content creation
Buffer
Buffer helps you schedule, publish, and analyze posts on various platforms, such as Twitter, Facebook, Instagram, LinkedIn, and Pinterest. It’s easy to use and free for basic use, and it allows you to manage up to 3 social channels and schedule up to 10 posts per channel.
Canva
Canva Pro is a great option for anyone who needs help creating content. It allows you to create graphics, infographics, and much more that are perfect for social media or blog posts. You can start for free or upgrade to premium features.
Grammarly Premium
Grammarly will help ensure that your text is free of grammar issues and is easy to understand. It will even help you use a specific tone of voice and integrate with many common apps seamlessly. There is a free version, but the paid version has many more features that make it worth considering.
Web performance, hosting, and security
Cloudflare
Cloudflare is a comprehensive web infrastructure and security solution designed to make websites faster, safer, and more reliable. It acts as a reverse proxy, sitting between a website’s server and its visitors to deliver content quickly while protecting the site from malicious attacks. There is a free plan with lots of great features, and the paid plans offer even more features.
WP Engine
WP Engine is a managed WordPress hosting platform specifically designed to optimize, secure, and scale WordPress websites. Unlike traditional web hosting, WP Engine takes care of server management, performance optimization, security updates, and backups, so website owners can focus on creating and managing content without worrying about technical complexities. While there are no free plans here, it’s worth considering for the end-to-end management that will free up your time for other tasks.
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